017 Spark Your Business Using Pinterest w/Sandy Park

Want to know a fun fact?

Back in the day, I was a food blogger. That was where I learned how to use digital media. It was a trial-by-error kind of thing, but because I have always been super curious, I was eager to discover and understand how this world worked.

Being a trailblazer is a fun trail to be on. And because of that, I was a beta tester for both Instagram and Pinterest. So much has changed since then. But one thing we know for sure is that social media (love it or hate it), it's not going anywhere.

In the beginning, as a food blogger, Pinterest was a great vehicle to build community, drive traffic to my blog and recipes, as well as be inspired by all the amazing content and information that that platform shared.

As I pivoted more into consulting and showing others how they could not only strategize, but monetize their gifts, talents, and expertise, I used Pinterest less and less.

My identity was dormant and in Q4 of 2022, I wanted to change that. With close to 5k followers over there, I told myself that 2023 was going to be the year that I circled back to the Pinterest game.

So I enlisted Sandy Park to put that fire under my ass and in this week's podcast episode, Sandy reminds me why Pinterest is such a powerful tool.

Even if you are new to Pinterest, these 5 tips will help you start your Pinterest journey.

Here are a few key takeaways.

📍 There is no such thing as right or perfect.
📍 The only thing you need to do is test, test, and test again.
📍 Short-form video will give you the most bang for your buck.
📍 Optimize your profile - it's your biggest asset.
📍 You don't need to reinvent the wheel, pay attention to those that are proving successful.

You can listen to the full episode here.

I got so much out of this episode that I immediately rebranded my entire Pinterest platform and I am already seeing some significant results. You can learn more about Sandy and where to find her in the show notes of this episode here.

If you haven't done so already, I would love for you to follow the podcast. I am always adding lots of bonus worksheets and templates to various episodes. And when you get there, please support it by downloading it, subscribing to it, ad sharing it with your people.


Lastly, I host a free workshop every month where you can grab some of the tools I use to "get shit done." Grab your seat here!

Are you on Pinterest? I'd love to connect with you over there. Click here to join the community.

Have a great week!