When I see posts or T-shirts or mugs, hashtags and banners using this adjective to describe themselves, I get this not-so-great visceral reaction. My skin crawls just a little bit.
However, I do get it – I seriously do. I know a lot of these women who proudly display this graphic all over their social media and I love so many of them. They are awesome humans. Most of them are in some sort of MLM a.k.a. Network Marketing business and for the first time in a very, very long time, they are going about their day with a new found purpose. That’s a beautiful thing. The MLM world, when done in the right way, is a fabulously crafted profession.
But come on ladies – you don’t see guys running around taking selfies with a coffee mug in their hands that reads “my side hustle is real” or sweatshirts saying “CEO of ME” or captions that read, “ BOSS-DUDE”. In doing this, in my opinion, it cheapens the mission. Ownership is key here and whether one is working a 9-5 job, a 12 hour shift at a hospital, practicing law, or building a home based, virtual business and selling products that we all may need – WORK IS WORK. And that paycheck, no matter how you achieve it, is valuable.
When I was building my global lifestyle brand, I don’t ever recall running around town shouting, “I am a Boss Babe”. It was simply how I was choosing to earn my living. If your choice is to earn your living via building a home based business – then OWN THAT SHIT. And let’s all come together and collectively coin a new phrase that describes what doers we are and how finding that niche that speaks to us is allowing one to feel a little bit more comfortable in their skin. Flex those biceps and pump that chest but let’s do it in a way that show the world that we are all creating something from nothing.
Becoming part of a community, surrounded by women who only want the best for you, is what this is all about. No one is doing any of this alone and the more we can ban-together – the more we are going to get stuff done.
I have a few thoughts of what this new term or phase could be, but I need your help. Write in the comments below what you think this could be and let’s start a new movement. One with power, purpose and intention!!